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Undergraduate Marketing Student Organizations, Activities and Resources

Undergraduate Marketing Students

Student Organizations

There are several Marketing specific student-run organizations at the McDonough School of Business geared toward students interested in advertising, retail & luxury, and consulting as well as academic fellowship opportunities with the Marketing area's Institute for Consumer Research.

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Marketing, Advertising, Retail and PR Resources

The Cawley Career Education Center compiled career-specific guides for Marketing students with a host of resources for students interested in Marketing, Advertising, Retail and PR.






Companies and roles where GUMSB Marketing majors have goneafter graduation.

Undergraduate Office of Professional Development

The Undergraduate Office of Professional Development offers career advising, programming, and internship and job placement assistance for Georgetown McDonough's more than 1,300 students.

Contact: Rebecca Cassidy, M.B.A., GCDF, Assistant Dean, Director of the Office of Professional Development

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Library Resources

The Launger library offers many resources and services to Marketing majors conducting course research.  

Marketing Research & Course Guides

Research Consultation


Contact: Jennifer Boettcher, MLIS, MBA.
Business Librarian and
MSB Business Information Consultant




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Marketing Area Faculty Undergraduate Student Advisor

Marlene Morris Towns is a Teaching Professor at the Georgetown University McDonough School of Business and the Marketing Area Faculty Undergraduate Student Advisor. Professor Towns received a bachelor’s degree from the McIntire School of Commerce, University of Virginia with concentrations in marketing and management and began her career working in Andersen Consulting’s (now Accenture) New York-Metro Change Management Practice, serving clients such as AT&T, Pepsi Co., Marsh & McLennan and Bayway Oil Refinery. With a PhD in marketing from Duke University with a concentration in consumer behavior, Towns has been an Assistant Professor of Marketing at Georgetown University, an Assistant Professor of Clinical Marketing at the University of Southern California’s Marshall School of Business, and is currently a full-time teaching professor at Georgetown University.

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