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OPIM Faculty in the News

Georgetown University’s McDonough School of Business’s distinguished faculty members regularly provide thought leadership through various media outlets. They share research insights and commentary on business news.

  • What Pokémon Go Can Teach Businesses

    An op-ed by Betsy Page Sigman, a distinguished teaching professor: Anyone with a child aged 8 and older has probably heard of Pokemon Go this week. As children and adults explore this new phenomenon, we already have seen evidence of businesses shifting their marketing strategies to catch players’ attention as avidly as the app users try to catch Pokemon.

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  • 4 Obstacles on the Way to a Circular Economy

    An op-ed co-authored by Vishal Agrawal, assistant professor of operations and information management: The concept of circular economy is a grand, sweeping vision, which we hope will lead to better business models and environmental outcomes. Following promising reports by the Ellen MacArthur Foundation (EMF) and the adoption of an EU Action Plan for the Circular Economy, the topic has moved front and center of the sustainability dialogue.

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  • ‘Near Misses’ Hold Valuable Lessons

    That means that airlines are missing opportunities to learn, according to research by Peter Madsen, an associate professor of organizational behavior and human resources at Brigham Young University in Provo, Utah; Robin Dillon-Merrill, a professor of operations and information management at Georgetown University’s McDonough School of Business in Washington, D.C.; and Catherine Tinsley, a professor of management, also at the McDonough School.

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  • U.S. Manufacturing Sector Attracting Foreign Investment From Asia, Europe

    “Companies are coming to the U.S. for proximity to the U.S. market and technological innovation,” said Shiliang Cui, assistant professor of operations and information management at Georgetown University’s McDonough School of Business.

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  • 'Made in the USA' Is Making a Comeback

    On CNBC’s Squawk Box Asia: Georgetown University McDonough School of Business' Shiliang Cui shares survey findings that reveal more non-U.S. firms are switching to manufacturing in the U.S.

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  • Vendor Alliance Programs Benefit Colleges and Students

    Betsy Page Sigman, a distinguished teaching professor at Georgetown University’s McDonough School of Business, augments her classes in data management and Big Data with technology provided by SAP, Splunk, Tableau Software and Qualtrics. Sigman is also the co-author, with Erickson Delgado, of the forthcoming second edition of Splunk Essentials. “I want to make sure students are familiar with the current tools out there because the world of data is changing so fast,” she says.

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  • Facebook Hires Google 'Moonshot' Exec for R&D

    "Being at DARPA, which created the Internet, makes this an especially interesting hire," says Betsy Page Sigman, professor of operations and information management at Georgetown University. "Her background shows an ability to switch gears on major projects. It's as important to know when to pursue something as when to cut bait."

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