While most students soak in their professors’ knowledge just a few times a week, Associate Professor Michael Czinkota’s students at Georgetown’s McDonough School of Business can get a daily dose of his international business wisdom through the 2011 Daily International Iconoclast desk calendar.
Created as a companion piece to the book International Business, which he authored with Georgetown’s Ilkka Ronkainen and Michael Moffett of the Thunderbird School of International Management, the calendar presents more than 300 sayings and aphorisms that Czinkota accumulated during three decades of teaching international business at Georgetown. The pages reflect issues that he has wondered about, discussion-stimulating thoughts, or contraventions to established thinking, and each includes drawing by award-winning artist David Clark, the illustrator for the syndicated comic strip Barney & Clyde.
“Some people equate learning with medicine - it has to taste bad to work - but we know this is not true either for learning or for medicine,” Czinkota said. “We learn and remember issues because they are interesting, they are meaningful, they add to knowledge which we consider relevant, they are not what we expect – that’s why I call it the Iconoclast. And they sometimes even make us smile a bit.”
With 2011 just around the corner, Czinkota said that he and Clark already have begun working on new content for the calendar’s second edition, which will be available for 2012. In the meantime, Czinkota has given his students and electronic copy of the calendar to provide an opening thought for each class.