McDonough School of Business
McDonough School of Business

Simon Blanchard

Trained both in consumer psychology and quantitative methods, Simon studies consumer decision making via a combination of experimental research and statistical modeling. At Georgetown, he teaches Analytical Problem Sovling and Digital Advertising to MBAs.

He is a frequent contributor to the media. He and his research have been covered in outlets such as C|Net, CBS News, Forbes, Harvard Business Review, Huffington Post, and Psychology Today.