McDonough School of Business
News Story

Pivot Fellow Deron Doby Launches Odd Kickz

Deron Doby is the founder of Odd Kickz, an online clothing restoration, resale, and customization business. 

Ever since he was young, Doby has been passionate about fashion and design. 

“I always had a fascination for clothes,” Doby said. “I always made sure I stood out. I can remember going to school with yellow and purple pants with a skateboard.”

Doby was in the inaugural class of the Georgetown Pivot Program and developed the idea for his business venture while studying entrepreneurship in the program. He pitched his idea for a sneaker customization business at the Pivot Pitch Competition in June 2019, where the panel of judges awarded him a third place prize of $1,000.

After graduating from the Pivot Program in 2019, Doby officially launched his business, expanding his product offerings from custom sneakers to custom shoes, jeans, and jean jackets.

“I wanted to provide something that’s never been seen before,” Doby said. “A lot of times, you walk outside and you see everybody with the same shoe. That’s why my business is called Odd Kickz, because odd means different.”

Read the full article in the Pivot Program newsroom.

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