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OPIM Faculty in the News

Georgetown University’s McDonough School of Business’s distinguished faculty members regularly provide thought leadership through various media outlets. They share research insights and commentary on business news.

  • Social Media Declared LAX Had An Active Shooter -- It Didn't

    "We’ve just become more and more mobile, almost everyone traveling has their cell phone," said Betsy Page Sigman, professor at Georgetown’s McDonough School of Business, who specializes in social media and information systems. "We’ve become trained lately to pay attention to the latest thing on the news. We just had the airport attack in Turkey two months ago and [scare in] JFK. People are on edge, and they’re checking the news."

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  • As Rio 2016 Kicks Into Full Gear, Can The Surging Bovespa Receive An Olympic-Inspired Bump?

    “What is unusual about Brazil is the fact that the stock market has done as well as it has in the months leading up to the Olympics. I think quite frankly it’s because of the political environment in Brazil,” said James P. Moore, Jr., managing director of the Business, Society, and Public Policy Initiative at Georgetown University’s McDonough School of Business. Ricardo Ernst, professor and director of the Global Business Initiative at McDonough, believes that local Brazilian companies are making a smart investment by sponsoring the Olympics at the same intensity as some of the aforementioned global brands. “You are playing in the field at a par with Coca-Cola and McDonald’s, automatically you globalize your brand. You’re going to be broadcasted on the same level as all these companies,” Ernst said.

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  • YouTube Stars to Livestream From the Olympics

    "We want our information, and we want it now," Betsy Page Sigman said, a professor of operations and information management at Georgetown University's McDonough School of Business. "Especially the millennial generation." Google owns YouTube, so she says not only will it be creating content, it will also help users search for Olympic coverage with special features — like a sports tab.

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  • What Pokémon Go Can Teach Businesses

    An op-ed by Betsy Page Sigman, a distinguished teaching professor: Anyone with a child aged 8 and older has probably heard of Pokemon Go this week. As children and adults explore this new phenomenon, we already have seen evidence of businesses shifting their marketing strategies to catch players’ attention as avidly as the app users try to catch Pokemon.

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  • 4 Obstacles on the Way to a Circular Economy

    An op-ed co-authored by Vishal Agrawal, assistant professor of operations and information management: The concept of circular economy is a grand, sweeping vision, which we hope will lead to better business models and environmental outcomes. Following promising reports by the Ellen MacArthur Foundation (EMF) and the adoption of an EU Action Plan for the Circular Economy, the topic has moved front and center of the sustainability dialogue.

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  • ‘Near Misses’ Hold Valuable Lessons

    That means that airlines are missing opportunities to learn, according to research by Peter Madsen, an associate professor of organizational behavior and human resources at Brigham Young University in Provo, Utah; Robin Dillon-Merrill, a professor of operations and information management at Georgetown University’s McDonough School of Business in Washington, D.C.; and Catherine Tinsley, a professor of management, also at the McDonough School.

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