The Georgetown Institute for Consumer Research (GICR) seeks to advance research that builds an understanding of consumers, with a focus on data analytics.
GICR has several goals:
•Support faculty and their research in consumer analytics and insights;
•Develop student expertise in consumer analytics through offerings such as the MBA Certificate in Consumer Analytics and Insights;
•Collaborate with organizations interested in consumer analytics and insights; and
•Convene stakeholders for events related to consumer analytics and insights.
Please email us at firstname.lastname@example.org if you are a practitioner, student, or academic who would like to connect with GICR.